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Digital Marketing

Course Instructor TBOCWWB

₹20000.00

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Course Overview

Course Curriculum

7 Subjects

Basics of Computer Components

12 Learning Materials

Introduction to Computers

Introduction to Computers

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Evolution of Computers

Various Generation of Computers Lecture - 1

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Various Generation of Computers Lecture - 2

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Classification of Computers

Classification of Computers Lecture - 1

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Classification of Computers Lecture - 2

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Various Components of a Computer

Functions of Computer Components Lecture - 1

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Functions of Computer Components Lecture - 2

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Quiz on Computer Components Module - 1

Quiz on Computer Components Lecture - 1

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Quiz on Computer Components Lecture - 2

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Quiz on Computer Components Module-2

Quiz on Computer Components Lecture - 3

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Quiz on Computer Components Lecture - 4

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Quiz on Computer Components Module - 3

Quiz on Computer Components Lecture - 5

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Microsoft Word

39 Learning Materials

Introduction to MS Office

Introduction to MS Office

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MS Office Installation Procedure

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Introduction to MS Word

Introduction to MS Word

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MS Word Application Layout

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Getting Started with MS Word

Getting Started with MS Word

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Navigating in Document

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Quiz on Getting Started with MS Word

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Home Ribbon Menu Module - 1

Clipboard

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Document Editing Options

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Font Formatting Options Lecture - 1

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Font Formatting Options Lecture - 2

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Text Highlighting Options

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Home Ribbon Menu Module - 2

Paragraph Editing Options Lecture - 1

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Paragraph Editing Options Lecture - 2

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Paragraph Editing Options Lecture - 3

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Styles, Dictate & Editor

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Quiz on Home Ribbon Menu

Quiz on Home Ribbon Menu Lecture - 1

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Quiz on Home Ribbon Menu Lecture - 2

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Insert Ribbon Menu - Inserting Pages

Insert Pages

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Insert Ribbon Menu - Inserting Tables

Inserting Tables

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Table Design Options Lecture - 1

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Table Design Options Lecture - 2

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Table Layout Options Lecture - 1

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Table Layout Options Lecture - 2

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Table Layout Options Lecture - 3

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Insert Ribbon Menu - Inserting Pictures

Inserting Pictures

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Adjust Pictures

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Picture Styles & Accessibility

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Arranging & Sizing Pictures

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Insert Ribbon Menu - Inserting Shapes

Inserting Shapes

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Text Art & Accessibility

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Arranging & Sizing Shapes

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Insert Ribbon Menu - Inserting Icons

Inserting Icons

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Arranging & Sizing Icons

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Insert Ribbon Menu - Inserting 3D Models

Inserting 3D Models

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Arranging & Sizing 3D Models

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Insert Ribbon Menu - Inserting SmartArt

Inserting SmartArt

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SmartArt Design Options

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SmartArt Format Options

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Microsoft Excel

10 Learning Materials

Introduction to MS Excel

Introduction to MS Excel

External Link

MS Excel Application Layout

External Link

Getting Started with MS Excel

Getting Started with MS Excel

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Home Ribbon Menu - Basic Options

Clipboard

External Link

Cell Editing Options

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Font Formatting Options

Font Formatting Options Lecture - 1

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Font Formatting Options Lecture - 2

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Cell Alignment Options

Cell Alignment Options Lecture - 1

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Cell Alignment Options Lecture - 2

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Cell Highlighting Options

Cell Highlighting Options

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Microsoft Powerpoint

2 Learning Materials

Introduction to MS PowerPoint

Introduction to MS PowerPoint

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MS PowerPoint Application Layout

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Digital Marketing

33 Learning Materials

Introduction to Digital Marketing

Introduction to Digital marketing

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Importance of Digital marketing

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Platforms of Digital Marketing

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Digital Marketing Strategies

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Ways of Digital Marketing?

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Digital marketing vs Traditional marketing?

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Uses of Digital Marketing

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Website planning and development

Website planning and strategy

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User experience (UX) design principles

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Website development platforms

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Responsive design and mobile optimization

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Website analytics and tracking

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Search Engine Optimization (SEO)

Introduction to SEO

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On-Page SEO

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Off-Page SEO

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Keyword Research & Analysis

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Back links

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SEO Tools and Analytics

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Explanation & Common Tools of SEO Tools

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Real-time Example & Uses of SEO

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Search Engine Marketing (SEM) and Pay-Per-Click (PPC) Advertising

Introduction to Search Engine Marketing (SEM)

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Introduction to Pay Per Click Advertising (PPC)

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Introduction and Explanation of Google Ads

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Introduction and Explanation of Bing ads

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Keyword Bidding and Ad ranking

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Campaign Measurement & Analytics

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Content Marketing

Introduction to Content Marketing

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Uses & Real-Time Examples of Content Marketing

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Social Media Marketing (SMM)

Introduction to Social Media Marketing

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Listening to the Social web

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Keyword Research and Hashtag Tracking

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Linkedin Marketing

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E-Mail Marketing

Introduction to E-Mail Marketing

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BATCH 4 - DIGITAL MARKETING EXAM

1 Exercises

BATCH 4 - DIGITAL MARKETING EXAM

BATCH 4 - DIGITAL MARKETING EXAM

Exercise

BATCH 4 - APPC FEEDBACK FORM

1 Learning Materials

BATCH 4 - APPC FEEDBACK FORM

BATCH 4 - APPC FEEDBACK FORM

External Link

Course Instructor

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TBOCWWB

131 Courses   •   1177711 Students